Privitera Motorsports is actively pursuing marketing partners for the 2008 racing season and beyond.  Let us show you the incredible marketing potential this team of dynamic race cars has to offer.  We will develop a custom marketing strategy that benefits your business.

Whether you are interested in sponsoring a particular appearance or event, or would like to create a strategic alliance as the keynote sponsor of an entire season, Privitera Motorsports will work with you to develop a custom marketing package. When attempting to attract new customers, businesses must find new and interesting ways to gain attention.  Motorsports offers a unique mix of exposure and experience.  Whether on television or in person, a drag racing event is thrilling and entertaining.  The combination of power, competition, and wow factor all combine to form a memorable experience.  Attaching your companies name to one of our events will dramatically benefit your bottom line.  Large corporations spend millions of dollars sponsoring race cars all over the world to attach their name to the growing phenomena of motorcar racing..    

Market research shows that 15.3% of the U.S. population has an interest in drag racing, that’s 33.8 Million people, and 22% of that group is women.  This makes an explosive combination of marketing possibilities. Drag racing has the ability to reach any segment of your target market and make a lasting impression on them, all while attaching your brand to the experience.

Drag race fans are loyal to sponsors, in an independent study conducted for the NHRA by the Sports Business Journal, 89% of attendees support companies that sponsor the NHRA and NHRA race teams.  The study also found that with all things being equal, 88% of attendees were likely to purchase the product of an NHRA sponsor over other competing brands.

Privitera Motorsports attends races, car shows, and industry events throughout the Eastern United States.  Our sponsors will receive name recognition at the events we attend and they can also enjoy hospitality services.  Bring your valued employees, loyal existing clients, or new potential clients to these events to provide these special people with a unique experience.  Major sponsors will enjoy the use of our track side hospitality area including a specially prepared lunch, tours of our pit area and an tutorial explaining how the cars operate  .  Major sponsors will also have access to our newly purchased and well appointed motor home, whether it’s to get out of the sun or talk business with new clients.

For more information on marketing partnerships and sponsorship, please contact Frank at frank@pmotorsports.com.